With Google alone delivering over 250 million search results per day from a bank of 3 billion web documents, it’s easy to see how Search Engine Optimisation in itself may sometimes not be sufficient in getting your site to the top of the list.

To put it simply, there are no guarantees with Search Engine Optimisation, and while the team here at Webtrade will do our very best to get your website noticed, we’ll also recommend a ‘Pay Per Click’ campaign when we believe the business case is right.

How does our ‘Pay Per Click’ service work?

Because we place a premium on value, we only recommend you pay in order to get a truly qualified lead to your site. This means our starting point in developing a campaign will be to talk in detail to you about what you believe your customers will be searching for.

Then we look at the value you’ll get across the different Pay Per Click service providers such as Google, Overture and E-spotting. Because they all operate in slightly different ways and have different strengths, we generally recommend running a campaign across several. We’ll agree a fixed monthly budget and monitor how that budget is performing. Every month we’ll deliver a report showing you the value you’re getting from each service and we’ll also recommend how you allocate budget for the following month.

To find out more about ‘Pay Per Click Campaigns’ or our other Online Marketing services, contact our Online Marketing Team or on 00353 (1) 2990655