When designing your website you need to design for the end user, the human, the potential customer but don’t forget the search engines!
You’ve either done it yourself or got an experienced web designer in to make your shinny new website, but how do now promote your website and ensure it becomes the tool that you needed it to be in the beginning?
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Google this month took the step of killing off access to Adwords search query keywords. This affects any third party software including Inbound Marketing, IP Matching & CRM systems that track what keywords bring users to your website.You’ll now see “Not Provided” or blank data on any such third-party PayPerClick (PPC) analytics reports.
You may notice when editing your pages that the editor looks a little different. All of the functionality is exactly the same as before the only major difference is this release brings the editor compatibility in line with today's latest browsers meaning a smoother experience overall. I have a full explanation of what each button does on our help site so it's worth a quick look just familiarise yourself with the new design scheme.
As we all know at this stage there are a lot of people online, some at PC’s/Laptops and others on smartphones/tablets. According to a recent survey, 75% of people in the world have a mobile phone (an insane figure if you ask me). From this stat an interesting trend has been emerging over the last year or two; the idea of Second Screening or the Second Screen.
What is Second Screening?
I don’t know how many times I’ve heard the expression “We want to get found on the 1st page in Google” over the years. Every company wants a good ranking when it comes to their website, that and a beautiful web design that engages people and allows them to contact you easily.
So how likely or possible is it to get onto page 1 on Google? Well as the article title states “seeing is believing”.
Time to see and believe.
With five weeks to go till Christmas, it’s a good time to have a look at your website and make sure that it is ready for the Christmas period. Every company will have a different reason for having a website, but a lot have common goals. In this blog I’m going to try and give you some sound advice that will help you in the run up to Christmas, but can be used all year round.
We are delighted to announce that we have two nominations in this year's Eircom Golden Spider awards. We're delighted for both companies, and know that next year we'll get even more of our clients nominated.
Over one million Irish professionals are on LinkedIn in Ireland and more joining every day, it is becoming more important to have the following;